01Frame — Confirm the starting position
Confirm the starting position. In U.S. Market Entry Assessment Package, this stage applies directly to the objective to review the company, product, buyer, channel, entity, compliance, operations, evidence gaps, dependencies, owners, and priority decisions in a bounded diagnostic. The stage closes only when the business decision and scope boundary are written.
02Evidence — Select included workstreams
Select included workstreams. In U.S. Market Entry Assessment Package, this stage applies directly to the objective to review the company, product, buyer, channel, entity, compliance, operations, evidence gaps, dependencies, owners, and priority decisions in a bounded diagnostic. The stage closes only when the supporting facts, sources, and unknowns are logged.
03Design — Name client and specialist owners
Name client and specialist owners. In U.S. Market Entry Assessment Package, this stage applies directly to the objective to review the company, product, buyer, channel, entity, compliance, operations, evidence gaps, dependencies, owners, and priority decisions in a bounded diagnostic. The stage closes only when the chosen approach, exclusions, and review points are approved.
04Coordinate — Agree evidence, milestones, and handoff
Agree evidence, milestones, and handoff. In U.S. Market Entry Assessment Package, this stage applies directly to the objective to review the company, product, buyer, channel, entity, compliance, operations, evidence gaps, dependencies, owners, and priority decisions in a bounded diagnostic. The stage closes only when the output, owner, continuing obligations, and next handoff are recorded.